2012 | Action Number: IS0906
Audience Research and media management
- Author(s): Mierzejewska, B., Shaver (D.) and Napoli (P.)
- Publisher(s): The International Journal on Media Management
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This article considers how changes in audience behaviors and in audience information systems are affecting the future of academic audience research. This article first illustrates how changes in the media environment are undermining traditional approaches to audience research while also giving rise to alternative analytical approaches. This article then outlines the contours of a next-generation audience research agenda that reflects these ongoing conceptual and methodological developments. Reflecting these developments, this article next argues for a definition of ratings analysis that focuses not on a particular aspect of audience behavior (i.e., exposure), but on whatever forms of currency are employed in the audience marketplace. From this standpoint, the new media environment provides new forms of “ratings” that exist alongside—and integrate with—the old, and that can renew and revitalize the field of ratings analysis.
Conventional wisdom holds that, over a long period of history, many women and men in the countryside were prevented from marrying because they lacked access to land. This volume offers an up-to-date discussion of the interaction between inheritance practices, marriage and household formation both for those who inherited and those who did not. It asks why and to what extent inheritance patterns and household structures differed between countries and regions in Europe right up to the present day.
Dealing with both impartible and partible inheritance, it examines how retirement practices and choices between ante-mortem or post-mortem property transfers gave rise to a wide range of specific strategies. The chapters cover rural Europe from the seventeenth to the twentieth century, ranging from semi-subsistence and seignorial societies to highly market-oriented economies. They offer case studies drawn from the Iberian Peninsula to Scandinavia and from the British Isles to Russia.
Migrants and ethnic minorities form a growing part of the population of Europe. They often have higher than average exposure to health risks, while facing barriers to accessing appropriate health care. International bodies have called for policy measures to tackle these inequities.
This second volume is concerned with the changes that are needed to improve the matching of health services to the needs of these groups. Its chapters analyse work on ‘cultural competence’ in the USA and Europe, as well as the use of interpreters and cultural mediators to overcome linguistic and cultural barriers. Other topics covered include user involvement, services for unaccompanied minors and Roma communities, the relation between NGO’s and mainstream services and the incorporation of non-Western approaches in Western health care. The final section of the book examines the health aspects of irregular migration in the Mediterranean region, viewed in the context of the complex political, legal and human rights issues that this phenomenon raises.
Guanosine and its derivatives have a high potential for self-recognition and self-assembly, as well as the recognition ability for other biologically important molecules. This book explores in detail these properties with the goal of increasing knowledge of the basic principles of guanosine-assembly, synthesis of new optimised materials and exploration of their electronic and optical properties.
Accessibility concepts are increasingly acknowledged as fundamental to understand the functioning of cities and urban regions. In particular, accessibility instruments are able to provide a framework for understanding the reciprocal relationships between land use and mobility. Such a framework has important potential advantages when transferred to the realm of urban planning. However, despite the large number of instruments available in literature, they are not widely used to support urban planning practices.
Volume 3 of the final publication of Cost Action MP0602, "Handbook of HT Lead-Free Soldering: Group Project reports", comprises of a set of Group Project reports detailing work carried out during the course of the Action.
The first part lists thermodynamic measurements that have been generated during the course of this Action on a system by system basis. The second part lists the thermophysical properties, which is followed by a very short miscellaneous section covering essentially some mechanical property determinations.
The Focus of the Cost Action was the investigation of Pb-free replacements for solders for high-temperature applications (250-350°). This comprised a study of the chemical, physical and mechanical properties of prospective alloys. The results are presented in the form of 3 books.
The main objective of this Cost Action MP0602 was to increase the fundamental knowledge of the crucial properties of alloys that can be used as environmentally friendly alternatives to high-temperature solders. The aim was to identify promising materials with a set of suitable properties, such as melting point, wettability and surface tension, which will allow them to be used successfully in a variety of industrial applications.
This special issue is resulting from the work of the Working Groups on "The role of media and ICT use for evolving social relationships" and "Audience transformations and social integration" of the COST Action IS0906 "Transforming Audiences, Transforming Societies".
Editorial: Introducing four empirical examples of the “generationing” process
Andra Siibak, Nicoletta Vittadini
Volume: 6(2) Article: 1 doi: 10.5817/CP2012-2-1
The formation of new media preferences among pre-school children in the context of peer culture and home interaction: A pedagogical perspective
Volume: 6(2) Article: 2 doi: 10.5817/CP2012-2-2
Adolescents of the 1960s and 1970s: An Italian-Portuguese comparison between two generations of audiences
Piermarco Aroldi, Cristina Ponte
Volume: 6(2) Article: 3 doi: 10.5817/CP2012-2-3
From "silent generation" to cyber-psy-site, story and history: The 14th Tank Brigade battles on public collective memory and official recognition
Volume: 6(2) Article: 4 doi: 10.5817/CP2012-2-4
Ageing on-line in risk society: Elderly people managing the new risks via new media in the context of decreasing ontological security
Irena Carpentier Reifova, Sylvie Fiserova
Volume: 6(2) Article: 5 doi: 10.5817/CP2012-2-5
This special issue results from the work of Working Group 2, Task Force 3 of the Cost Action IS0906 “Transforming Audiences, Transforming Societies”.
For the large majority of people, daily life is spent online, with the Internet being the main tool for communication.
Within the COST Action “Transforming Audiences, Transforming Societies”, Observatorio (OBS*) is launching a special number covering Working Group 2, Task Force 3 research topics, under the general theme “Networked belonging and networks of belonging”, that also corresponds to the activities of the COST Action “Transforming Audiences, Transforming Societies”, that coordinates research efforts into the key transformations of European audiences within a changing media and communication environment, identifying their complex interrelationships with the social, cultural and political areas of European societies. Four interconnected but distinct topics concerning audiences are developed, all of pressing importance to both European communication research and European societies: New media genres, media literacy and trust in the media; Audience interactivity and participation; The role of media and ICT use for evolving social relationships; and Audience transformations and social integration.
Microwave and Millimeter Wave Circuits and Systems: Emerging Design, Technologies and Applications provides a wide spectrum of current trends in the design of microwave and millimeter circuits and systems. In addition, the book identifies the state-of-the art challenges in microwave and millimeter wave circuits systems design such as behavioral modeling of circuit components, software radio and digitally enhanced front-ends, new and promising technologies such as substrate-integrated-waveguide (SIW) and wearable electronic systems, and emerging applications such as tracking of moving targets using ultra-wideband radar, and new generation satellite navigation systems. Each chapter treats a selected problem and challenge within the field of Microwave and Millimeter wave circuits, and contains case studies and examples where appropriate.